Express analysis of market segments - USD387 -ORDER
Market express analysis includes a summary of manufacturers and/or consumers of different types of products and services. We provide contact details and information on the key market players, dynamics and projected growth, legal issues of work in a particular market/segment, recommendations, brief action plan, risks, and insurance against them
Marketing research - USD2,850 -ORDER
- 1 Market Research:
Determination of market size and nature (characteristics of consumers per age, gender, income, profession, and social position)
Determination of geographical location of potential consumers
Determination of share of products by main competitors in the total volume of sales in the market Study of structure, composition, and organisation of work of a distribution network servicing the market
Analysis of general economic and other external trends influencing the market structure.
- 2 Sales Research
Determination of differences in the volume of sales per various regions
Determination and revision of borders of sales regions. Planning of visiting of clients by sales representatives. Enhancement of efficiency of sales representatives’ work.
Evaluation of trade methods and sales promotion. Analysis of a distribution network’s efficiency in terms of costs and profit. Accounting of a retail network’s inventory.
- 3 Product Research:
Analysis of strengths and weaknesses of competing products (i.e. not only the products of your company but rather of your competitors)
Search for new modes of use of the manufactured products. Analysis of concepts of new products. Testing new products with engagement of consumers. Packing research. Analysis of opportunities for simplification of a range of products
- 4 Advertising Research:
Analysis of efficiency of advertisements
Analysis of efficiency of advertising media
Analysis of efficiency of advertising activity
- 5 Business Economics:
Short-term and long-term forecasting based on trends analysis
- 6 Motivation Research
- 7 Export Marketing Research
The above list is not at all comprehensive but rather gives a general idea of possible research activity.
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